PRIMARY PUSH PERMANENT HAIR COLOR TONE
PRIMARY PUSH PERMANENT HAIR COLOR TONE
PRIMARY PUSH PERMANENT HAIR COLOR TONE
PRIMARY PUSH PERMANENT HAIR COLOR TONE

PRIMARY PUSH PERMANENT HAIR COLOR TONE

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Tone with restructuring and protective Chia & Hemisqualane. Formulated to reduce damage and defend hair against environmental stressors.

  • Has up to 99.8% pigment purity 
  • Formulated with a low content of ammonia
  • Made with vegan-based, nourishing ingredients
  • Offers intermixable bases that you can personalize or select from pre-blended colors
  • Rich, intense, brilliant and long-lasting color

Our 120 mL tubes are up to 2X the size of other tubes, which means savings for you as well as environmental benefits.

Chia and plant-based Hemisqualane protect and hydrate the hair, while reducing frizz and damage caused by heat and free-radicals.

Animal test-free, vegan and free from gluten, parabens and silicones. 
Dermatologically tested.

INGREDIENTS: AQUA (WATER/EAU), CETEARYL ALCOHOL, PROPYLENE GLYCOL, CETEARETH-30, AMMONIUM HYDROXIDE, POLYQUATERNIUM-22, SYNTHETIC BEESWAX, 2-AMINO-4-HYDROXYETHYLAMINOANISOLE SULFATE, COCAMIDOPROPYL BETAINE, DECYL OLEATE, SODIUM SULFITE, PARFUM (FRAGRANCE), 2-METHYLRESORCINOL, P-PHENYLENEDIAMINE, SODIUM HYDROSULFITE, TETRASODIUM EDTA, C13-15 ALKANE, SALVIA HISPANICA SEED OIL

Mix the selected shade with ACTIVATE Developer using recommended mixing ratios.

Can be used with:

  • All PRIMARY Permanent Hair Color Bases 
  • ZERO Ammonia-Free Permanent Hair Color Clear
  • All ACTIVATE Developers
  • BOND Restructuring and Protecting Hair & Scalp Treatment
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